ASOS social profile schema markup Maybe you Denmark Phone Number List to add a sitelinks search bar like BuzzFeed below to allow people to search your site from the SERPs (it's too meta): Step-by-step guide Now let's look at an easy-to-follow example of pushing JSON-LS structured data using a tag manager to get you started. Note: If you are not Denmark Phone Number List using GTM to deploy and manage marketing and analytics tags, please read this simple setup and installation guide. Add tags First, add a new tab: Add New Tab - Google Denmark Phone Number List Manager Step Two Name Your Tag Name your tags something meaningful. In this example, I'll focus on adding the org markup: JSON organization Denmark Phone Number List schema markup Step 3 - Select Custom HTML Tags Since we are using our own JSON-LD markup, you need to select the Custom HTML tags option and press Continue: Select custom HTML tags Step 4 - Enter your JSON-LD markup Now you need to enter your markup in the HTML box. In this example, I'm using the JSON-LD format found here. Choose when to fire the tag For this particular setup, I'd like to select fire on all pages, since it's an "organization" tag, and therefore site-wide. To do this, I can simply select "All Pages" before saving the tab. My implementation is done: Fired on all pages If Denmark Phone Number List want to add schema specific to a specific page or group of pages, you can use the "Some Pages" option to specify specific pages: select some page google tag manager trigger You might want to do this if you're adding local business information to your contact page, or if you have Denmark Phone Number List locations to tag.